Here is the only fitness marketing tip you will ever need.
Define yourself as a human being with your own real world stories, and seek referrals from existing clients.
We have busy lives, all of us. In the age of the advertising and the internet, its easy for clients to forget about you after discharge / the end of training sessions.
The best way to stay in your clients mind is to set yourself apart from the beginning. Fitness marketing involves setting yourself apart as a human being and an expert.
Tell them real world stories about you, your struggles and your success. Make sure they identify with you at some level; social, spiritual, emotional or intellectual. This is real world fitness and physical therapy marketing which is far more effective than conventional methods.
Be friendly, polite, sympathetic and most important of all, show you care for their well being, even if they go somewhere else.
