Let Nitin Chhoda PT, DPT teach you the best physical therapy business and physical therapy marketing tactics for physical therapy management success. Discover insider secrets on marketing your physical therapy business, improving physical therapy documentation, physical therapy software, physical therapy billing, physical therapy coding, physical therapy tools and physical therapy website marketing » help physical therapy patients

What Types Of Patient Handouts Are Useful For Physical Therapy?

admin — Thu, 12 Mar 2009 11:12:17 +0000

The most useful type of handouts used in physical therapy are the Home Exercise Program (HEP) handouts. These physical therapy handouts contain exercises or activities that are an extension of the treatment plan.

The content of physical therapy handouts should be well-organized, to the point and simple. For example, HEP handouts should be clear about the number of repetitions, the kind of weights to be used, and the correct postures for performing the exercises.

Physical therapy handouts should contain diagrams to supplement the written instructions about exercises. Make your physical therapy handouts legible even to those who have a vision deficit problem by keeping a high amount of contrast between the foreground and the background.

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What Are The Best Ways To Market Physical Therapy?

admin — Fri, 06 Mar 2009 10:50:49 +0000

You may be really good at what you do but unless you actually take time out for marketing physical therapy, your physical therapy practice is bound to remain limited. Without marketing, there are slim chances of getting clients. You can learn skills for marketing physical therapy and enjoy the success that you actually deserve.

Do not assume that people know about you because you are good at what you do. Let members of your community regularly know about your services, whom you are targeting and that you would welcome referrals. Inform your existing clients about your services from time to time. Remind them about the fact that they can refer you to their friends and families.

One of the best ways for marketing physical therapy is to provide great services to your clients and develop a personal relationship with them. Ask them for their feedback in terms of what they liked about your services and if you would have done anything different. Your existing clients are most likely to refer you if they are satisfied with your services and have faith in you.

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Help Patients And Clients In This Economy

Nitin — Sat, 24 Jan 2009 10:28:08 +0000

Take a different approach.

Instead of trying to figure out how you can make money and profit in this economy, ask yourself, how can I help my personal training clients and physical therapy patients save money and survive in this economy.

a) Call old clients. Ask them “What can I do to help you?”.. It is critical to get old personal training and physical therapy clients back, it will definitely increase revenues as well as referrals..

b) Give them free informational material that will help them help themselves; brochures, pamphlets, a newsletter.

c) Maintain visibility with them, and show them you care. 2 minutes of phone time can make all the difference in the world.

d) Invite them to a seminar on ‘self help tips’ or a related topic once a month.

When times get better, you will be the only one they think about. This is more than a marketing approach, it’s a human one.

Think outside the box, especially in tough times. Stand out as a human being first, rather than a business owner.

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