Physical Therapy Marketing – Seth Godin speaks with Nitin Chhoda

On March 12th, Wall Street Journal Editor, Wendy Bounds, hosted a panel of some of the most entrepreneurial minds in business as they discussed what turns a good idea into a major business proposition.

Panelists included some of the leading minds in business, including Seth Godin, Matthew Growney, Danny Meyer and Lida Orzeck. I managed to catch up with Seth Godin and asked him his opinion about how physical therapists should market themselves better. Interesting comments – very simple, yet succinct.

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