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	<title>Nitin 360</title>
	<link>http://www.nitin360.com</link>
	<description>Physical Therapy Marketing, Private Practice Marketing Strategies For Business Success</description>
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		<title>Say The Word</title>
		<description><![CDATA[To be a truly successful physical therapy business, you must set yourself apart with the right language in your interactions and marketing. Consumers are conditioned to identify with and respond to the message that makes more sense to them.
Your patients value your message less over a period of time.  In addition to consistency of [...]


Related posts:<ol><li><a href='http://www.nitin360.com/physical-therapy-business-tactics.html' rel='bookmark' title='Permanent Link: The Second Level Connection'>The Second Level Connection</a> <small>I&#8217;m writing you from my hotel room in Colorado Springs.....</small></li><li><a href='http://www.nitin360.com/physical-therapy-business-ignitio.html' rel='bookmark' title='Permanent Link: Referral Ignition &#8211; Part 1'>Referral Ignition &#8211; Part 1</a> <small>We know the importance of building a strong relationship with...</small></li><li><a href='http://www.nitin360.com/viral-physical-therapy-marketing.html' rel='bookmark' title='Permanent Link: Does Viral Marketing Work?'>Does Viral Marketing Work?</a> <small>As you plan your marketing plans for 2010, let me...</small></li></ol>]]></description>
		<link>http://www.nitin360.com/physical-therapy-business-words.html</link>
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		<title>Top 3 Mistakes Made By Physical Therapy Business Owners</title>
		<description><![CDATA[I am writing this blog post in Fort Lauderdale international airport, on my way back from my third and final mastermind meeting in Miami, Florida. I met with a physical therapist in Orlando who is making a six figure income without a single contract with any insurance company and countless other business owners using powerful, [...]


Related posts:<ol><li><a href='http://www.nitin360.com/physical-therapy-marketing-mistakes.html' rel='bookmark' title='Permanent Link: Top Marketing Mistakes Made By Physical Therapists'>Top Marketing Mistakes Made By Physical Therapists</a> <small>For most physical therapists, marketing is a challenge. We went...</small></li><li><a href='http://www.nitin360.com/physical-therapy-business-marketing-trends-in-2010.html' rel='bookmark' title='Permanent Link: Predictions For Physical Therapy Marketing In 2010'>Predictions For Physical Therapy Marketing In 2010</a> <small>[caption id="" align="alignleft" width="229" caption="Future Physical Therapy Trends"][/caption] Some trends...</small></li><li><a href='http://www.nitin360.com/what-are-the-key-components-for-success-in-a-physical-therapy-business.html' rel='bookmark' title='Permanent Link: Key Components For Success in a Physical Therapy Business'>Key Components For Success in a Physical Therapy Business</a> <small>Most physical therapy clinic owners are physical therapy professionals who...</small></li></ol>]]></description>
		<link>http://www.nitin360.com/physical-therapy-business-mistakes.html</link>
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		<title>7 Ways To Boost Office Collections</title>
		<description><![CDATA[I&#8217;m packing my bags and heading to Miami, Florida for another one of my mastermind meetings today. I was on the phone yesterday with one of my consulting clients and it was no surprise that office collections were the number one source of frustration for him.
Speaking of meetings, I am coming to a city near [...]


Related posts:<ol><li><a href='http://www.nitin360.com/package-deals-and-extended-payment-plans-for-clients.html' rel='bookmark' title='Permanent Link: Package Deals and Extended Payment Plans For Clients'>Package Deals and Extended Payment Plans For Clients</a> <small>Package Deals – Silver, Gold And Platinum Packages I had...</small></li><li><a href='http://www.nitin360.com/which-is-the-best-way-to-boost-physical-therapy-salaries.html' rel='bookmark' title='Permanent Link: Which Is The Best Way To Boost Physical Therapy Salaries?'>Which Is The Best Way To Boost Physical Therapy Salaries?</a> <small>The best way to keep your revenues growing as well...</small></li><li><a href='http://www.nitin360.com/video-interview-with-brad.html' rel='bookmark' title='Permanent Link: Video Interview With Brad Hogenmiller, PT From Chicago'>Video Interview With Brad Hogenmiller, PT From Chicago</a> <small>I was interviewed by Brad Hogenmiller of SPOTonChicago, a therapist...</small></li></ol>]]></description>
		<link>http://www.nitin360.com/boost-physical-therapy-marketing-revenu.html</link>
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		<title>Top 10 Downtime Tips For Private Practices</title>
		<description><![CDATA[It happens all the time &#8211; A patient cancels or reschedules at the last minute. The therapist now has a large block of free time. For a clinic owner, this represents a negative return on investment.

In reality, this time can be used very productively, especially if the therapist has a clear directive on how to [...]


Related posts:<ol><li><a href='http://www.nitin360.com/best-tips-and-tools-to-market-a-physical-therapy-private-practice.html' rel='bookmark' title='Permanent Link: Best Tips And Tools To Market A Physical Therapy Private Practice'>Best Tips And Tools To Market A Physical Therapy Private Practice</a> <small>One of the key business challenges in physical therapy private...</small></li><li><a href='http://www.nitin360.com/how-can-i-improve-the-profitability-of-my-physical-therapy-private-practice.html' rel='bookmark' title='Permanent Link: Improve The Profitability Of Your Physical Therapy Private Practice..'>Improve The Profitability Of Your Physical Therapy Private Practice..</a> <small>Owners of physical therapy private practice rehabilitation centers are struggling...</small></li><li><a href='http://www.nitin360.com/physical-therapy-business-turnaround-part.html' rel='bookmark' title='Permanent Link: The 7 Day Private Practice Tune-Up &#8211; Part 2'>The 7 Day Private Practice Tune-Up &#8211; Part 2</a> <small>Thanks to Joe, Sarah Tim, Larry, Beth and everyone for...</small></li></ol>]]></description>
		<link>http://www.nitin360.com/physical-therapy-business-downtime.html</link>
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		<title>Condition Patients To Refer</title>
		<description><![CDATA[It&#8217;s been 3 months since Ritika and I moved into a new home, and we still have not had time to buy a couch for the basement.
When we finally addressed the issue this past Saturday, she said &#8220;A couch from Jennifer Convertibles will be a good idea, in case we have guests sleeping over&#8221;
&#8220;We can [...]


Related posts:<ol><li><a href='http://www.nitin360.com/what-are-the-best-strategies-to-get-physical-therapy-patients.html' rel='bookmark' title='Permanent Link: Best Strategies to get Physical Therapy Patients'>Best Strategies to get Physical Therapy Patients</a> <small>A core tenet in becoming a physical therapist is the...</small></li><li><a href='http://www.nitin360.com/physical-therapy-business-ignitio.html' rel='bookmark' title='Permanent Link: Referral Ignition &#8211; Part 1'>Referral Ignition &#8211; Part 1</a> <small>We know the importance of building a strong relationship with...</small></li><li><a href='http://www.nitin360.com/help-patients-and-clients-in-this-economy.html' rel='bookmark' title='Permanent Link: Help Patients And Clients In This Economy'>Help Patients And Clients In This Economy</a> <small>Take a different approach. Instead of trying to figure out...</small></li></ol>]]></description>
		<link>http://www.nitin360.com/condition-patients-to-refer.html</link>
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		<title>Personality In Your Practice</title>
		<description><![CDATA[Does your practice have personality? Do your patients miss working with you when they are away / when they miss treatment sessions? Do they talk about you even after discharge, and sing your praises months after physical therapy?
Imagine your patient at lunch with a friend, 3 months after being discharged from your clinic.
Your name comes [...]


Related posts:<ol><li><a href='http://www.nitin360.com/how-can-i-improve-the-profitability-of-my-physical-therapy-private-practice.html' rel='bookmark' title='Permanent Link: Improve The Profitability Of Your Physical Therapy Private Practice..'>Improve The Profitability Of Your Physical Therapy Private Practice..</a> <small>Owners of physical therapy private practice rehabilitation centers are struggling...</small></li><li><a href='http://www.nitin360.com/physical-therapy-busineess-asset.html' rel='bookmark' title='Permanent Link: The Real Asset of a Private Practice'>The Real Asset of a Private Practice</a> <small>Do you know what the biggest asset is in your...</small></li><li><a href='http://www.nitin360.com/physical-therapy-business-turnaround.html' rel='bookmark' title='Permanent Link: The 7 Day Private Practice Tune-Up &#8211; Part 1'>The 7 Day Private Practice Tune-Up &#8211; Part 1</a> <small>Halloween last week was a lot of fun&#8230; My wife...</small></li></ol>]]></description>
		<link>http://www.nitin360.com/personality-in-your-practice.html</link>
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		<title>Physician Profiling Principle</title>
		<description><![CDATA[I get asked a lot of questions about the physician profiling principle that I revealed to my inner clients of Therapy Newsletter, and am spilling the beans today. Holding nothing back, here is my super-secret &#8220;Physician Profiling Principle&#8221;, which is an under-the-radar technique to increase referrals and grab the attention of referral sources. It is [...]


Related posts:<ol><li><a href='http://www.nitin360.com/physical-therapy-marketig-with-personal-contact.html' rel='bookmark' title='Permanent Link: Tell The World'>Tell The World</a> <small>It&#8217;s not a secret. The backbone of any physical therapy...</small></li><li><a href='http://www.nitin360.com/physical-therapy-business-ignitio.html' rel='bookmark' title='Permanent Link: Referral Ignition &#8211; Part 1'>Referral Ignition &#8211; Part 1</a> <small>We know the importance of building a strong relationship with...</small></li><li><a href='http://www.nitin360.com/physical-therapy-marketing-importance-of-time-leveraging.html' rel='bookmark' title='Permanent Link: Physical Therapy Marketing: Importance of Time Leveraging'>Physical Therapy Marketing: Importance of Time Leveraging</a> <small>It&#8217;s raining money for practices with automated marketing systems. It&#8217;s...</small></li></ol>]]></description>
		<link>http://www.nitin360.com/physician-profiling-principle.html</link>
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		<title>Video Interview With Brad Hogenmiller, PT From Chicago</title>
		<description><![CDATA[I was interviewed by Brad Hogenmiller of SPOTonChicago, a therapist resource site recently and revealed some of my best marketing tips in this video call. It&#8217;s a fun interview filled with valuable nuggets of information.  Sorry about the lighting on my side &#8211; I am waiting to get my new webcam, which will provide a [...]


Related posts:<ol><li><a href='http://www.nitin360.com/branding-your-physical-therapy-practice-exclusive-interview-with-dr-k.html' rel='bookmark' title='Permanent Link: Branding your Physical Therapy Practice &#8211; Exclusive Interview with Dr. K'>Branding your Physical Therapy Practice &#8211; Exclusive Interview with Dr. K</a> <small>If you want ideas on how to brand your physical...</small></li><li><a href='http://www.nitin360.com/interview-with-physical-therapy-marketing-expert.html' rel='bookmark' title='Permanent Link: Interview With Physical Therapy Marketing Expert'>Interview With Physical Therapy Marketing Expert</a> <small>NITIN CHHODA:  Today, I am interviewing an expert in physical...</small></li><li><a href='http://www.nitin360.com/internet-physical-therapy-marketing.html' rel='bookmark' title='Permanent Link: Video Marketing For Physical Therapists &#8211; The Cutting Edge'>Video Marketing For Physical Therapists &#8211; The Cutting Edge</a> <small>(Minutes away from heading out to New York City to...</small></li></ol>]]></description>
		<link>http://www.nitin360.com/video-interview-with-brad.html</link>
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		<title>Referral Ignition &#8211; Part 1</title>
		<description><![CDATA[We know the importance of building a strong relationship with patients and referral sources, but how do we go about building a system that is seamless and automatic? The entire process of building a brand can be broken down 3 steps.
STEP 1
Educate a stranger (in need of therapy) about the benefits of physical therapy, and [...]


Related posts:<ol><li><a href='http://www.nitin360.com/physical-therapy-marketing-jeff-ostrowsk.html' rel='bookmark' title='Permanent Link: Referral Generation Secrets From IMPACT Editor'>Referral Generation Secrets From IMPACT Editor</a> <small>Nitin C:    Today, I have on the phone with me...</small></li><li><a href='http://www.nitin360.com/what-are-the-best-strategies-to-get-physical-therapy-patients.html' rel='bookmark' title='Permanent Link: Best Strategies to get Physical Therapy Patients'>Best Strategies to get Physical Therapy Patients</a> <small>A core tenet in becoming a physical therapist is the...</small></li><li><a href='http://www.nitin360.com/viral-physical-therapy-marketing.html' rel='bookmark' title='Permanent Link: Does Viral Marketing Work?'>Does Viral Marketing Work?</a> <small>As you plan your marketing plans for 2010, let me...</small></li></ol>]]></description>
		<link>http://www.nitin360.com/physical-therapy-business-ignitio.html</link>
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		<title>The $12,000 Bagel</title>
		<description><![CDATA[Yesterday was my birthday (and my Ritika&#8217;s was 2 days before mine in the same year &#8211; we are just 2 days apart so we celebrate the New Year and our birthdays in quick succession). I lucked out because Ritika took me to this gourmet place for breakfast called &#8220;Jersey HOT Bagel&#8221;.
We normally go to [...]


Related posts:<ol><li><a href='http://www.nitin360.com/physical-therapy-marketing-at-the-carnival.html' rel='bookmark' title='Permanent Link: The Greek Lady At The Carnival'>The Greek Lady At The Carnival</a> <small>New Jersey is called the Garden State, and for good...</small></li><li><a href='http://www.nitin360.com/physical-therapy-business-tips-from-indi.html' rel='bookmark' title='Permanent Link: 4 Strategies, 3 Mantras and the Holidays'>4 Strategies, 3 Mantras and the Holidays</a> <small>Ritika and I are spending quality time with family during...</small></li><li><a href='http://www.nitin360.com/which-is-the-best-way-to-boost-physical-therapy-salaries.html' rel='bookmark' title='Permanent Link: Which Is The Best Way To Boost Physical Therapy Salaries?'>Which Is The Best Way To Boost Physical Therapy Salaries?</a> <small>The best way to keep your revenues growing as well...</small></li></ol>]]></description>
		<link>http://www.nitin360.com/physical-therapy-business-curv.html</link>
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