Nitin Chhoda PT, DPT, CSCS is a licensed physical therapist in NJ, NY and a published author of “Physical Therapy Marketing For The New Economy” and “Total Activation: The New 5 Step Fitness Mantra” (both featured on Amazon.com). He is also a private practice marketing consultant and just a regular guy who enjoys time with his wife (also a physical therapist) Ritika Gulrajani PT, DPT in their home in New Jersey. He enjoys techno music, watching Dexter, Homeland, The Big Bang Theory on TV, writing articles, talking to clients on the phone, going into his ‘batcave’ (it’s just an office with a bunch of electronic gadgets) to find new ways to automate marketing and referral generation using technology and in general, juggles multiple roles as a writer, consultant, inventor and family guy.
Nitin has written several articles on physical therapy marketing for IMPACT, ADVANCE and PT Magazine, in addition to this blog (the #1 ranked blog on Google for physical therapy marketing). He is the founder of the Referral Ignition training systems, the Private Practice Summit the Private Practice Formula, the Private Practice Retreat and the Private Practice Mastermind group. He has presented at the Private Practice Section Meeting of the American Physical Therapy Association, in addition to his talks at various fitness conventions in over 40 locations in the US, Canada and Asia. He is also the creator of the Therapy Newsletter automated newsletter marketing system and Clinical Contact, a web-based mobile, email and voice broadcasting system with built-in appointment reminders to help you boost patients arrival rates and increase revenue.
He enjoys speaking and teaching and has served an adjunct faculty member on Health, Wellness and Kineseology at Millersville University, PA, was a guest speaker at the annual South Asian Student’s Association 2005 in Los Angeles, CA and at the University of Michigan, Ann Arbor in February 2006. He was a keynote speaker at Shades of Brown, an international educational conference in Toronto, CA.
Nitin reveals tips on marketing and referral generation for private practices on this blog. He has been featured on the Martha Stewart radio show, Investors Business Daily, the Bergen Record (amongst the nations 100 most widely circulated newspapers), CBS, Daily Herald, San Fransisco Chronicle, and CH 14 television, Montreal.
Nitin’s Youtube channel on practice management and marketing for physical therapy, chiropractic and dental clinics is one of the most widely watched channels for private practice owners on Youtube, with hundreds of thousands of views and hundreds of comments from private practice owners throughout the world. It is for these reasons that Nitin has been called the “Number one private practice marketing consultant and business expert” according to Wikipedia.