Archive for December, 2009

Predictions For Physical Therapy Marketing In 2010

Posted on 29. Dec, 2009 by Nitin.

Some trends are going to change the way we do business in 2010. As we get ready for the new year, practice that embraces new trends will see an instant surge in income, recognition and influence amongst patients and referral sources. Every private practice has hidden assets, untapped income opportunities and overlooked possibilities that can [...]

Continue Reading

100 New Patients

Posted on 10. Dec, 2009 by Nitin.

When marketing your physical therapy private practice, it’s critical to track your advertising and determine if a) Your marketing dollars are being spent efficiently.. b) Your cost to acquire a new patient is acceptable The best way to attract patients with your advertisements is to provide highly targeted free information, something that provides value to [...]

Continue Reading

The Real Asset of a Private Practice

Posted on 03. Dec, 2009 by Nitin.

Do you know what the biggest asset is in your private practice? Is it your list of past patients? Local physicians? The number of testimonials you have? It’s none of the above. The biggest asset of your practice is your RELATIONSHIP with patients and referral sources. Here’s the old school view on relationships: – They [...]

Continue Reading