Archive for September, 2009

PT Magazine Editor Reveals Physical Therapy Marketing

Posted on 30. Sep, 2009 by Nitin.

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Nitin C:    Today, I have the privilege of interviewing Donald Tepper, the editor of PT magazine. Don, today’s talk is about how a physical therapist in private practice can market himself or herself better. There are a lot of techniques out there on how we can get the word out to physicians and patients about [...]

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Referral Generation Secrets From IMPACT Editor

Posted on 27. Sep, 2009 by Nitin.

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Nitin C:    Today, I have on the phone with me the editor of Impact Magazine and someone I look up to and a very successful private practice owner his name is Jeff Ostrowski. Jeff once again, I appreciate you taking the time to talk to us. Jeff Ostrowski:    You are welcome. It is good to [...]

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Physical Therapy Marketing On A Budget

Posted on 11. Sep, 2009 by Nitin.

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Nitin C:    Brad, thanks for joining me on the call today. For listeners, Brad is a well known and highly respected columnist on goal setting and leadership for several magazines including PT magazine. He is a recognized expert in physical therapy marketing. He is the founder of US Corporate Wellness also on the web at [...]

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Igniting Local Referrals

Posted on 07. Sep, 2009 by Nitin.

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NITIN CHHODA:    Hi everyone. My name is Nitin Chhoda from Nitin360.com, one of the premier physical therapy marketing blogs in the world. I have with me one of the premier fitness instructors in the United States. His name is Donovan Owens. NITIN CHHODA:   Donovan has a pretty interesting system to get referrals by using your [...]

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Handwritten Postcards To Patients?

Posted on 04. Sep, 2009 by Nitin.

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The right kind of advertising allows you to precisely track a return on investment, cut through the clutter, and identify with patients on an emotional level. Big corporations spent millions of dollars in order to be able to achieve these three goals. Today, patients are exposed to several hundred marketing messages a day. In order [...]

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