Archive for March, 2009
Best Strategies to get Physical Therapy Patients
Posted on 31. Mar, 2009 by admin.
A core tenet in becoming a physical therapist is the passion for helping people. If you are considering opening a private practice, a clear strategy is necessary to get physical therapy patients in your door. While current physical therapy patients are one part of the business equation, another critical part is retaining them as well [...]
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Marketing Your Personal Training Business
Posted on 30. Mar, 2009 by admin.
Personal training marketing is not as challenging as it may seem, even in this economic climate. If you’ve been struggling to get new clients, you need to take a good hard look at your personal training marketing strategies. To market your personal training business, you must have a process in place for locating qualified prospects [...]
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Tools For the Physical Therapy Exam
Posted on 29. Mar, 2009 by admin.
One of the most effective ways to study and prepare for your physical therapy exam is to register for the FSBPT Online PEAT, also called the Practice Exam and Assessment Tool. This is a mock test that has been developed by the same organization that administers the NPTE, which adds credibility to the course. This [...]
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Key Components For Success in a Physical Therapy Business
Posted on 28. Mar, 2009 by admin.
Most physical therapy clinic owners are physical therapy professionals who are passionate about their practices. When they decided to set up their own physical therapy business, the practitioners mentally prepared for working long hours, juggling priorities, taking responsibility for successes and failures, placing hard earned finances at risk and keeping ahead of the competition. Physical [...]
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Physical Therapy Marketing Lecture
Posted on 27. Mar, 2009 by Nitin.
I was invited by my colleague Vrinda Haitti, to conduct a seminar for physical therapy students on “How to market your practice in the 21st century” at the University of Sciences in Philadelphia. Here are a few clips from the seminar, and the key point I covered. The key point I covered was the importance [...]
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Patient Surveys in a Physical Therapy Private Practice
Posted on 27. Mar, 2009 by admin.
Patient satisfaction is critical in today’s competitive environment. Physical therapy patient surveys are a great tool for measuring patient satisfaction. The data collected through physical therapy patient surveys is used both for setting service standards and as a marketing tool. Studies show that only 5% of dissatisfied customers file a complaint; and the remaining 95% [...]
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Resources For Physical Therapy Jobs
Posted on 26. Mar, 2009 by admin.
The baby boomers in the current generation are going to face age related changes like osteoporosis, strokes, and heart attacks, increasing the need for physical therapy. This creates a growing opportunity for physical therapists to get employed. The scope of physical therapy jobs is growing rapidly. These days, physical therapy jobs can be found in [...]
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Physical Therapy Marketing – Seth Godin speaks with Nitin Chhoda
Posted on 25. Mar, 2009 by Nitin.
On March 12th, Wall Street Journal Editor, Wendy Bounds, hosted a panel of some of the most entrepreneurial minds in business as they discussed what turns a good idea into a major business proposition. Panelists included some of the leading minds in business, including Seth Godin, Matthew Growney, Danny Meyer and Lida Orzeck. I managed [...]
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Which Is The Easiest Way To Increase Physical Therapy Referrals?
Posted on 25. Mar, 2009 by admin.
As a physical therapist, there are several things you can do to increase physical therapy referrals, the most important being consistency of contact with referral sources. Feel free to leave a comment, so I can respond, and write future blog posts geared to your specific needs. Research the local physicians and their patient population Groundwork [...]
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Uncover The Secrets of Physical Therapy Billing
Posted on 24. Mar, 2009 by admin.
Physical therapy billing is a crucial issue for all physical therapists in private practice. Practices pay anywhere from 6 to 9 % of their gross revenue towards billing. It is thus crucial to have a billing professional who understands both state laws and ethical billing practices. Accurate physical therapy billing can make all the difference [...]
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