Top 10 Recommended Articles

How to Thrive in the Obamacare Economy with Systems and People

Last week, President Obama announced that 8 million Americans selected a health insurance plan on the healthcare.gov website despite its troubled launch last year. This number surpasses the 7 million goal originally set by the administration, and the President also pointed out that: - 35% of the new enrollees are under 35 - premiums for […]…

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Meet the Wealthiest Physical Therapist on the Planet (and he doesn’t treat patients)

Meet Nathan, he’s the wealthiest physical therapist you’ll ever meet. He is a celebrity in his community. People recognize him everywhere. His patients are happy. They refer others to him. Physicians love him. They send him referrals constantly. He doesn’t spend money on marketing, on websites or on advertisements. His practice has grown over 140% […]…

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12 Tips for Attracting New Patients in the Obamacare Economy

“The Only Thing That Is Constant Is Change -” – Heraclitus 2013 brought the introduction of sweeping, mandated regulatory and procedural changes that impacted virtually every single private practice owner operating a physical therapy clinic in the US. It was just the beginning. 2014, continues the Obamacare economy era of rapid changes and declining reimbursements. […]…

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How to Win Patients by NOT Giving Them What They Expect

Examples of good marketing are all around you. As a private practice owner, you are always looking for low cost and zero cost ways to grow your practice, and one of the best ways to learn is to look around you in your community and see what other local businesses are doing. Here are three […]…

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How to use Education to Empower Patients and Increase Referrals

Referrals from physicians are not getting any easier, which is why a happy patient is the best source of referrals for your practice. Here’s a new video training on: PS – If this was helpful, you still have time to register for the Referral Ignition 2.0 training program, a 12 week online training program that […]…

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Does the Size of Your Practice Matter?

Why Practice Size Can Become an Achilles Heel.. and How to Stay Nimble, Market Better and Innovate Faster Than All Your Competitors Combined The Smallest Practices Have the Biggest Edge The bigger your practice becomes, the harder it becomes to market and innovate. It’s a lot harder to change the way things are done in […]…

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The State of Private Practice in 2014

2013 is coming to an end, and when 2014 arrives, there will be THREE things that will have a big impact on all private practice owners. The State of Private Practice in 2014 <——- The THREE things that will cripple most private practices in 2014 Medicare reimbursement cuts and Obamacare are going to have a […]…

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10 Creative Ways to Market Your Practice During the Holidays

It’s that time of year again…the holiday season is in full swing. The common and much-beloved idea of the holiday season, as perpetuated by everyone from Hallmark to Hollywood, is that it’s a time for everyone to slow down and relax with the family at home. Maybe the holidays are still like this for some […]…

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My Physical Therapist is My Hero

As a licensed physical therapist (and my wife is a licensed PT as well), I know how hard you (and I) work every single day. At times, it’s a thankless job but most of us aren’t in it for the money, we’re in it to make a difference, and to earn a decent living (and […]…

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How to Eliminate Staff Resistance to Change

There is a reason we get into private practice - it’s to live our dreams as business owners, and treat patients the way we know best. The video below is a good description of the highs and lows, the intensity and melancholy associated with running a private practice. It’s an incredible thrill, combined with moments […]…

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